Prime Outlets has the dramatic values with all the label drama you love.

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Prime Outlets - Birch Run is conveniently located in the heart of Michigan serving the Flint, Saginaw and Detroit markets, and only 10 minutes from Frankenmuth, Michigan's most visited tourist destination. The largest outlet center in the Midwest, Prime Outlets - Birch Run features 145 of your favorite brand name stores and is a shopping destination for guests from all over the state of Michigan, as well as Indiana, Ohio and Ontario, Canada.